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Great Website Design Isn’t Pretty. It’s Effective.

What’s nice about eye-track testing is that it shows precisely what grabs your viewers’ attention, what they see, in what order, and how long they linger at each point. That’s incredibly powerful data. In important cases, trial lawyers don’t guess what’s going to work...

Top Web Design Trends for 2017

Web designers need to create interactive, personalized and relevant user experiences. PHOTO: Damian Zaleski Web designers in 2017 have to deliver an interactive, personalized and relevant user experience. One size no longer fits all, and design teams need to address...

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